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13 OCT 2004
$1 per minute earning power
What to do with funny money? Give it away. But people don't value free goods. Make it scarce: You can earn $1/minute, starting now.

People enjoy reading through a stack of funny money, and want to keep those they particularly like. Now they have a standard for how many to keep, and those who might not keep any will feel they're entitled. Now there's a value on funnies: one minute of time, of attention, of reading.

This is the first game we play with funny money. It sharpens the attention. We keep time, we keep score, money changes hands. It puts a value on the money and a value on our time: $60/hour. Rich. When we get to an hour that will go up to $100/hour. Richer.
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